The Broad Street Regeneration Initiative began in 2007 when the Blackstone Valley Tourism Council (BVTC) received a Preserve America grant from the National Park Service to undertake a regional planning project along the roadway. An action plan was produced that identified several priorities including historic preservation, façade improvements, pedestrian and streetscape improvements, traffic and parking management, community safety, and business growth.
Since then, the Initiative and its partners have supported efforts to promote local small businesses and public events, develop bicycle infrastructure, encourage sidewalk dining, connect merchants with available public and private resources, and nurture community identity for those that “live, work, play, and pray” on Broad Street. Due to a lack of funding, the project paused in 2012.
With the announcement of $11.5 million in State Transportation Improvement Program funds dedicated to Broad Street starting in 2018, the cities of Pawtucket and Central Falls, the Town of Cumberland, and the Blackstone Valley Tourism Council relaunched the Broad Street Regeneration Initiative in 2016. A grant from the Rhode Island Foundation allowed for the hiring of a part-time coordinator in March 2017.